Thursday, August 12, 2010

Making cents of war NBC Late Night


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Comcast is working hard to make money with your child NBC again. It's no secret that NBC was below average for protection against competition. Health Days, Seinfeld, LA Law, Friends and ER are all unionized, and memories to DVD. However, a piece of property that NBC could be trusted for decades was the Tonight Show. Except for a letter / Viacom, the "Tonight Show" until recently, did a great job of winning the ratings war.

The production cost of an interview late at nightshows very little overhead, and in this era of cost reduction, re NBC, Jay Leno video in September, seems a simple solution for your network now seriously injured. Leno reaches last-minute sales for over 17 years. Moving in prime time and give the order Late Night with Conan O'Brien seemed to move as a natural and refreshing.

The only thing that is good for NBC in recent years is firmly loyal to his fourth place among the scoring systems for the United States. As NBC'sDeclining ratings and advertising dollars, new slot Leno was prepared with its competitors in the play in prime time is dominated by a current in a time window of dramaturgy.

Note that the drama will cost five times more to produce a talk show. Even if the price of the program prime time much more expensive, a drama can successfully retrieve the money later down the road with the DVD sales and syndication. Late at night depends on the time to make their money by focusing onto maintain high ratings in advertising spending night after night.

They also allow a transition to the new schedule, NBC Said That advertisers have the option, part of its brand by integrating into the fabric of the night to show. Leno audience waited for its new timetable, which connects the advertising program CRAM. Again, this would be a victory for local partners, such as Leno live teaser for the next11:00 local news. Jay said: "The reference site is coming up next." After 20 seasons of Law & Order "creator Dick Wolf never expressed the defense or prosecution of those words.

In May, when Jeff Zucker (NBC / Universal 's CEO) took the courageous decision could determine the public relations nightmare and qualifications have been laid by the hand. Besides the potential loss of one of their guests with a talent for the competition is at risk of damage to NBCTonight Show franchise (founded in 1954 by Pat Weaver / father of actress Sigourney Weaver, Avatar).

As a coincidence that Mr. O'Brien scores were about the same time Mr. Letterman has been giving people a new reason for air, confess their sins to fall against his case with an employee. For the simple restoration of pre-September line-up is not the panacea that NBC needs. The night landscape has changed dramatically because of the fact that the largest cableComedians, especially Jon Stewart and Stephen Colbert, late night TV Nova (also owned by Viacom).

O'Brien What future has never been brighter. When the renegotiation of his team for a possible time 12.05 hours, Fox has announced plans to talk about Conan! Slowly, but after the tragedy of the evening, Fox was so carefully hidden under the carpet programming. Does anyone remember the Chevy Chase show that a quick death after only five weeks ago in the air1993? Currently Fox is the price of most common cause of failure in the history of television late at night, unless NBC decides that the title too Garner.

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